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Friday, June 15, 2012
Switchcam Raises $1.2 Million From Mark Cuban, 500 Startups, Turner Media Camp, And Others
San Francisco-based startup Switchcam has created technology that combines videos from multiple sources and allows users to watch concerts, political rallies, conferences, and other events from multiple different points of view. And it's attracted investment from one of the biggest names in video, raising $1.2 million in a seed round led by Dallas Mavericks owner, HDNet founder, and billionaire Mark Cuban. But he's not alone: 500 Startups, Turner MediaCamp, Vikas Gupta, David Beyer, Jeffrey Schox, Niket Desai, and Reed Morse also participated in the round. So far, Switchcam's killer app seems to be pulling together full concert performances from multiple video sources. The platform collects videos from YouTube, Vimeo, and other sites, determines which order they fit in based on audio recognition, and then stitches them together into one big video timeline. Based on the video and audio quality, it attempts to show the best stream of a particular scene available, but users are free to switch between videos when there are multiple sources to choose from.
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